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The Desert Daily Guide is largest resource for GLBT residents, vacationers and professionals in working, living or visiting in the Palm Springs and other Desert City areas. 

We reach millions of readers annually through the powerful combination of our Weekly magazine, web site, desertdailyguide.com, and our popular and well-attended social events. 

Check for yourself and compare! “Google” the Desert Daily Guide to see our connections world wide.

There is no other complete event, entertainment and travel guide magazine in Palm Springs that has the ability to reach the GLBT population in this way. The Desert Daily Guide is committed to be on the pulse of what’s happening every day whether it’s a restaurant, hotel events, fundraiser, restaurant tasting, theater production, museum exhibit, music presentation or a social party, We deliver the GLBT audience everyone is looking for.

The Desert Daily Guide Guide invites you to connect with our network of GLBT readers. Our readers are in their 20’s, 30’s and 60’s that use our Magazine or online services and events to fill and plan their social calendars and vacations from all over the world (certified by a 3^rd party on our web site). We are the only online resource in Palm Springs that can offer you the opportunity to engage our reader online and at fun, interactive social events.

Desert Daily Guide Guide and Reader Stats:

• Over 1.7 million marketing reach through Print, web, events, media placements and coverage. 

• Over 16.9 million pages printed per year.

• Each week thousands of readers are exposed to ad rotations as they read the magazine on line around the world.
  

• Every year hundreds of thousand gay men and women, around the world are part of the estimated 3.5 million annual visitors to vacation to Palm Springs.

• For over fourteen years the Desert Daily Guide magazine has been the most often quoted source for weekly information and travel, activities and lodging in the Palm Springs Desert Resort Areas.

• Today, the Desert Daily Guide Web sites provides addition reach and readership to that loyal customer base.

• More than three-quarters (76%) of U.S. lesbian and gay respondents have a current passport, compared to 24% to 30% of all adult US citizens.

• Gay and lesbian travelers took a median of five overnight trips in the preceding twelve months, including two leisure, two personal and one business trip. 24% took five or more leisure trips, 24% took five or more personal trips, and 19% took five or more business trips.

• Respondents spent a median of 29 nights away from home (average 6 nights per trip).

• Respondents flew a median of six times in the last twelve months (3 round trips), and 81% purchased an airline ticket online.

• Respondents spent a medium of 14 nights in hotels. 77% purchased accommodations online at least once. The top motivations for choosing a hotel are reputation for gay-friendliness and location near attractions.

• 34% of U.S. respondents took a cruise vacation in the last year. In comparison, 34% of Cruise Lines International Association’s (CLIA) mainstream target market has ever taken a cruise. 62% of survey respondents expressed interest in a cruise.

• Gays and lesbians choose vacation destinations that are recommended by friends, offer unique attractions, and have a reputation for gay friendliness. The availability of online information is important in getting the necessary information to this audience to plan a trip.

• 25% of U.S. respondents traveled and spent at least one night away from home to attend a gay pride event.